The leading mobile operator of the country “Azercell Telecom” LLC with more than 5 million customers controls the largest market share of the local market.
The 100% shareholder of Azercell is the Turkish company " Azertel Telekomünikasyon ve Yatırım Dış Ticaret A.Ş,"
Azercell was founded in January 1996 and started its commercial activity as the first GSM operator in Azerbaijan on December 15 of the same year. In 1998, Azercell was among the first companies in the global telecommunications sector to offer a prepaid system (SimSim).
Azercell has invested more than 1 billion USD in projects aimed at developing the telecommunications sector and improving the social welfare of the country. According to the State Tax Service, Azercell is the largest contributor of taxes in the non-oil sector of the country.
Mobile operator controls 49% of market share; while its geographical coverage constitutes 99.2% (excluding the occupied territories); and population coverage 99.8%.
Azercell was the pioneering mobile operator to introduce a number of innovations in Azerbaijan, including GSM technology, advance payment system, mobile internet services, 24/7 call center service (*1111), 7/7 Front Office service, Azercell Express offices, M2M services, 4G technology, mobile and online customer care services customer services through social media, mobile e-signature service “ASAN Imza” etc.
Rapidly increasing 4G network of Azercell covers nearly 60 regions of the country, including Baku and Absheron peninsula. According to the results of mobile network quality and wireless coverage mapping surveys by international systems, Azercell’s 4G network demonstrated the best results among the mobile operators of Azerbaijan.
Azercell holds ISO 10002:2014, ISO 9001:2015, ISO 14001, Certificate of IIP (Investors In People), OHSAS 18001 and EN15838 (European standard guaranteeing a high level of customer service) international standards.
Mission: To connect you with the world through new generation digital solutions.
Vision: To be the best customer centric and innovative digital solutions provider in the country.
To offer best customer experience: We establish trustful and transparent relationships with clients. We do our best to create personalized experience by becoming part of their life.
Enablers of the strategy:
Operational efficiency: We simplify and align processes among departments. Our investments in product and platforms are guided by strict efficiency measurements. Our performance is weighed against SMART goals.
Digitalization: We communicate with clients and partners using digital channels. Both internal and external processes are automated using latest digital solutions.
Sustainable growth: We grow our business responsibly towards environment and society to achieve long-term sustainability.
New revenue streams: We search for opportunities around our core communication business. We invest in products that drive mobile data. Using partnerships we develop new products in Internet of Things (IoT) and Big Data.
Technological superiority: We use latest technology in building our infrastructure. Our networks are built for mobile data. For efficiency and reliability we virtualize network functions, and we invest to close BSS and coverage gaps.
Strong & engaged human capital: We empower our employees and trust them. Our company culture & environment encourages innovation, self-leadership and agile mindset.