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Azercell is once again region’s leader in “Investors in People”

calendar 30.11.2014

Azercell Telecom – the leader of Azerbaijan’s telecommunication market, has reached another success. Once again the Company was awarded with the Silver Certificate of compliance under the requirements of the “Investors in People” (IIP) standards. Azercell Telecom is the first company to receive the Silver Certificate among the CIS countries and the most importantly among the telecom companies internationally. Moreover, currently only 19 companies outside of the UK have been able to qualify for the Silver Certificate. We would like to remind, that Azercell was first awarded with the Certificate of the Investors in People Standard in 2006.


Representatives of the Investors in People Standard award the certificate based on the findings of a registered IIP Assessors of internationally registered “International Quality Center”. IQC commission decides on company adherence with the requirements of the IIP Standard.


Azercell Telecom has implemented a variety of tasks during the Recertification process. IIP consultants held individual interviews with the company staff, as well as had face-to-face meetings, interviews over email and over a phone with the representatives of regional offices. 94 out of 126 IIP Standards were accessed successfully and 61 Azercell staff member joined the interview process.


This international Standard evaluates and measures such indexes as the level of employees’ involvement in the development of the company’s strategy and reaching the targets, the role of staff and their involvement in decision-making process, development of company’s intellectual property and compliance of the development strategy within the company, establishment of the leadership development platform, participation of the employees in the social responsibility and other processes, evaluation of the employee performance and recognition. Companies operating with the Investors in People Standards pass the recertification process every three years.


Successfully leaving behind the IIP recertification process Azercell Telecom once again demonstrated its outstanding performance model also in the field of Human Resources management.


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Azercell Telecom LLC was founded in 1996 and since the first years sustains a leading position on the market. Azercell introduced number of technological innovations in Azerbaijan: GSM technology, advance payment mobile services, GPRS/EDGE, 24/7 Customer Care, full-time operating Azercell Express offices, mobile e-service “ASAN imza” (ASAN signature) and others. With 51% share of Azerbaijan’s mobile market Azercell’s network covers 99,8% of the country’s population. Currently, the number of Azercell’s subscribers reached 4,6 million people. In 2011 Azercell deployed 3G and in 2012 the fourth generation network – LTE in Azerbaijan. The Company is the leader of Azerbaijan’s mobile communication industry and the biggest investor in the non-oil sector. Azercell is a part of TeliaSonera Group of Companies serving 186 million subscribers in 17 countries worldwide with 27,000 employees.